Oct. 11, 2025
Let's beat the bad guys. #whatcanido
@importantnotimportant
Videos
Oct. 10, 2025
Will Coffee Survive Climate Change?
This week: Will coffee survive climate change? Get more: • Get more news, analysis, and Action Steps at importantnotimportant.com (https://www.importantnotimportant.com/) • Support our work and become a Member at importantnotimportant.com/upgrade (https://www.importantnotimportant.com/upgrade) • Got feedback? Email us at questions@importantnotimportant.com (mailto:questions@importantnotimportant.com) • Follow us on Twitter at @importantnotimp (https://twitter.com/importantnotimp) • Subscribe to…
Oct. 9, 2025
I Quit Making My Kids' Lunches
After catching up on the weekend's chaos (signing up to be toilet papered, progressive dinner parties, and dads of preteens who've apparently never heard of Snapchat), Quinn and Claire discuss the never-ending battle that is feeding your children, your spouse, and yourself. Topics on the table include the myth of…
Oct. 8, 2025
What has our relationship with meat done to our relationships with everything else? #whatcanido
@importantnotimportant
Oct. 6, 2025
(Re)Introducing The Science of Fiction
This week we're rerunning our 2024 episode with Maddie Stone, writer of The Science of Fiction blog, to celebrate the fact that Maddie has joined our team and The Science of Fiction now lives at Important, Not Important. The Science of Fiction explores the real-world science behind fictional monsters and…
Oct. 4, 2025
We only have so much time on this rock. Make it count.#whatcanido
@importantnotimportant
Oct. 3, 2025
Why Local Elections Matter
Today’s essay is a bit of a departure — I just wanted to make super clear where I stand vis a vis the next eleven months. A MAGA party don't stop unless we stop it. Get more: • Get more news, analysis, and Action Steps at importantnotimportant.com (https://www.importantnotimportant.com/) • Support…
Oct. 2, 2025
Why I Say NO to My Kids (And You Should Too)
We're back! This week, Claire and Quinn are crashing out over back-to-school chaos (music class that your kid swears they aren't supposed to practice for, curriculum night avoidance, and late start mornings), the cognitive labor of being the "superhuman" parent vs. "the bumbler", dealing with your stubborn Boomer parents, and…
Oct. 1, 2025
Start where you are. Use what you have. Do what you can. #whatcanido
@importantnotimportant
Sept. 30, 2025
Why We Can't Agree on Basic Safety
How are we supposed to navigate this energy transition, AI, and pandemics, if we cannot agree on the most basic, fundamental shit? We argue about trade-offs or gently suggest expanding the scope of our moral concern to include other people’s air, water, food, shelter, and health, instead of simply saying…
Sept. 26, 2025
How To See The Forest
Are we in the hardest part of the climate transition? Get more: • Get more news, analysis, and Action Steps at importantnotimportant.com (https://www.importantnotimportant.com/) • Support our work and become a Member at importantnotimportant.com/upgrade (https://www.importantnotimportant.com/upgrade) • Got feedback? Email us at questions@importantnotimportant.com (mailto:questions@importantnotimportant.com) • Follow us on Twitter at @importantnotimp (https://twitter.com/importantnotimp)…
